Solution Selling Templates

Solution Selling Templates Average ratng: 4,3/5 8855 reviews
  1. Solution Selling Template

The perfect cold sales email template. Data from Impact Communication shows that 70% of people make a purchasing decision to solve a problem. Therefore, you should show that you understand their challenges and that your expertise can help solve them. Your product is secondary to this. So the format of the perfect sales email template is as follows. 50,000+ Designs, Documents & Templates Start Downloading. Beautifully Designed, Easily Editable Templates to Get your Work Done Faster & Smarter. Simply Browse, Search, Save & Download our Easy to use Templates. All Pro Templates include Targeted original Header, Body Content.

Transform Sales Training Into Sales Performance

We give leading global companies a competitive selling edge that drives measurable growth by transforming HOW they sell. Our unique integration of world-class curriculum, performance technology, and expert services creates a continuous improvement system for enterprise sales organizations.

We measure success by how well our customers achieve their sales goals. Driving real behavior change and measurable outcomes requires globally proven curriculum, agility and acceleration through technology, and expertise to bring change to life in your organization. We integrate each of these performanceenablers to meet the unique requirements of your business.

Solution

Comprehensive Methodology Programs

Globally Proven Sales Training Curriculum

We empower organizations to market and sell high-value solutions. Our comprehensive programs include essential processes, methods, and tools for organizational sales transformation.

Sales Performance Platform

SPI-1 Ensures That Training Drives Performance

The SPI-1 Sales Performance Platform is a complete, closed-loop system that provides a precise,>
The Microsoft Solution Selling Process allows us to forecast accurately and sell consistently worldwide. To change the culture of the company and put the customer at the front of our thinking, MSSP had to permeate through the entire company.
Ralph YoungVice President, Enterprise Sector
My experience in working with SPI has been none other than fantastic.As the owner of a high visibility sales distribution channel with very aggressivegoalssupporting many different products, SPI was able to roll-up their sleeves and within less than 3 months make a significant positive contribution to our results.
BosworthSolution selling templates online
Brad LindemannVP Direct Sales Center
I'm impressed with SPI’s ability to deliver high-quality sales performance services rapidly, and on a global basis. In just a month, SPI helped more than 1,000 Hitachi Data Systems professionals improve their selling capabilities through specialized training and consulting services all over the world, in seven languages.
Dave RobersonPresident & COO
SPI is a high quality firm that is easy to do business with and they make sales training engaging and fun.I am a true believer in this approach and we’re even adapting our marketing efforts to closely align with Solution Selling®. In a short period of time, I can already see behavior changes in our sales and marketing organizations thanks to SPI and Solution Selling®.
Tim HillSenior VP Marketing
Posted byMod - Tech Sales2 years ago
Archived

Someone just asked me in a PM for a template for cold email. I told him to go to the best of thread and do a search in the sub for a generic one and customize it for each prospect. He said he couldn't find it. I'm thinking, 'dumbass, learn2searchengine' but nope, he was right.

Hence, below is what I consider a generic successful cold email. This is what I will copy and paste when someone asks the question 100 times a day but I will give that question more information assuming they tell us what they sell and who they sell to (which people never do).

A few caveats to the template. It won't work as well with simple products. The point of the template is to come off as someone who cares about their individual needs and you can't really do that when you sell sand or whatever.

Also, I am a firm believer that every single cold email should be customized for your audience. Maybe not so much for an SDR calling SMB and has to make 100 calls a day but even a little goes a long way.

'THE TEMPLATE'

Hi <First Name>

<Your company name> is a provider of <product> specializing in <value proposition>.

We've been able to help companies like <competitor of theirs> by <solution> and I was hoping for a few minutes of your time to get a better understanding of your <product> needs to see what we can do for you as well.

There's room on my calendar on Tuesday morning. Would you be able to free up a few minutes for a short call?

Regards,

<signature>

If you want to customize it further, you can try this:

Recently on <LinkedIn/Google News/Twitter> I saw that <their company> is <current event> and I thought that it would make sense for us to chat because of our unique offering.

I would add that to the first line. I wouldn't make the email any longer than this. The point is to keep it short enough for them to read the bulk of it in the preview pane of the email app of their tiny iPhone or Android.

Some rules:

  • No bullet points - Go work for marketing this isn't an ad

  • No pitching - Aside from a single value proposition on saying why your company or product is so good, you cannot pitch a product when you do not know their needs!

  • No selling on price - SUNDAY SUNDAY SUNDAY!

Subject line? Try all kinds of stuff. Quick question has worked well for me. Something with their first name in it is extremely effective. 'One more thing', 'You are not alone', 'It's about that time' all have been very good for me.

Just don't be deceptive. Something like, 'Question about your last invoice' will piss them off.

Please add your own templates and critique. I will be having this added to the Best of Sales post.

Solution Selling Template

16 comments